SYSDECO: International retail pricetag suppliers choose Sysdeco's Mimer database.

M2 PRESSWIRE-25 August 1998-SYSDECO: International retail pricetag suppliers choose Sysdeco's Mimer database (C)1994-98 M2 COMMUNICATIONS LTD

RDATE:240898

Pricetag systems for controlling and monitoring the cost of goods are crucial to the retail sector. Without a simple, reliable system to present correct pricing information on shelves, it's difficult to track both stock and the frequent price changes caused by new promotions.

Pricer, a multinational Swedish company that provides pricetag system solutions in 15 countries across Europe, has chosen Sysdeco's Mimer database management system to form the backbone of their new retail pricing system and make the tracking process as effective as possible.

Anna Engholm, Product Manager at Pricer AB, explains: "After a thorough evaluation of different database management systems (DBMS), we chose Mimer for the new version of our software. We needed a fast and reliable DBMS that required little maintenance and with no specific requirements for a DBMS vendor. Mimer fulfilled all these criteria. As we sell huge numbers of our products on the international market, the convenience of Mimer's simple installation and maintenance is extremely important."

The reliability, speed and simplicity of the Mimer database were key factors in Pricer's choice as the information stored on the system is mission- critical. Ease of maintenance and operation Were also vital as the entire system needs to be controlled by the shop's Personnel with the minimum of training.

David Rhys-Davies, UK General Manager of Sysdeco Technology, continues: "Pricer's decision shows that a company can benefit on an international scale by choosing Mimer. Owing to its straightforward implementation and upkeep, Mimer is the perfect choice as a so-called 'black-box' -- a DBMS in an environment with little computer experience."

Mimer has been available on the world market for many years. Major customers include Swedish Telecom, Volvo, Hammersmith Hospital and the National Blood Authority.

CONTACT: Anthony Bracewell/Alexandra Masurel/Jo Bowen, PCM Tel: +44 (0)171 244 8857 e-mail: anthonypcm@compuserve.com

About Sysdeco Technology Ltd Sysdeco Technology is part of the Norwegian-based Sysdeco Group, a group of software companies specialising in geographic information systems, software development tools, databases and health systems. Sysdeco Technology works with specialist reseller partners in the UK to bring to market the benefits of high-performance and ultra-reliable software, including the non-stop Mimer database and the QBE Vision development toolset. The company has also recently concluded a partnership agreement with EveryWare Development Corporation covering its Internet software tools. Each component of the Sysdeco portfolio is fully open, although the software products function particularly effectively together.

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